Archive for 九月, 2008
[White Paper] Why CRM? The Business Case for Customer Relationship Management
Description:
Forward-looking organizations are investing in customer relationship management (CRM) technology to support the adoption of more customer-centric strategies. But Although CRM software can deliver a wealth of benefits, many companies fail to appreciate that technology is just one component of a successful CRM initiative. The most successful companies approach CRM as a complete business strategy, focused on improving the way a company markets to, sells to and provides service to customers.
Download this white paper to learn how to implement a comprehensive CRM strategy that results in greater employee, partner, and customer satisfaction by addressing the key components central to any CRM initiative:
- Effective customer segmentation.
- Integrated multi-channel strategy.
- Well-defined business processes.
- The right skill sets and mindsets.
- The right technology.
Posted on:02 Mar 2007
Published on: 01 Jul 2006
Source: Oracle Corporation
Format: Adobe Acrobat (.pdf)
Length: 22 page(s)
Language: English
Price: FREE
Right click here to download
[White Paper] Taking On-Demand CRM Integration to the Next Level
Description:
The growth of on-demand, or Software as a Service (SaaS), CRM solutions have significantly accelerated with the need to quickly and cost-effectively deploy CRM. However, the difficulty in integrating complex business processes that span across countless applications continues to be a barrier to acceptance. Users cannot tap into the true potential of CRM without the ability to share and communicate seamlessly with other applications.
Read this white paper to learn how you can resolve the CRM integration dilemma and ensure data quality, maximize user adoption, and guarantee effective cross-application business process flows. Learn how you can:
- Increase sales effectiveness.
- Increase business productivity and customer effectiveness.
- Reduce costs.
Posted on:08 Nov 2007
Published on: 01 Sep 2007
Source: Oracle Corporation
Format: Adobe Acrobat (.pdf)
Length: 11 page(s)
Language: English
Price: FREE
Right click here to download
[White Paper] Fast Return on Investment (ROI) in Sage CRM SalesLogix Implementations
Description:
This report explains how a wide range of Sage CRM SalesLogix customers define ROI and the return they are achieving with their Sage CRM SalesLogix implementations.
Although the types of ROI Sage CRM SalesLogix customers receive is as varied as each one’s business and their success often falls into several categories:
- Making More Time for Selling-Raising the Top Line.
- Improved Productivity, Streamlined Administration and Fewer Errors – Happier Customers.
- Better Targeted, More Efficient Marketing-Managing the Pipeline Better.
Posted on:14 Agu 2008
Published on: 14 Agu 2008
Source: Sage (UK) Limited
Format: Adobe Acrobat (.pdf)
Length: 17 page(s)
Language: English
Price: FREE
Right click here to download
[White Paper] The Third Stakeholder:The End-User’s Impact on CRM ROI
Description:
CRM solutions, like Siebel, automate complex business processes where high levels of application performance are crucial. Yet many frustrated execs find that despite the small fortune they have spent on products to manage servers, networks and applications, the business constituencies still complain about the performance, usability and availability of the Siebel CRM application.
Knoa Experience and Performance Manager (EPM) monitors enterprise applications from the perspective of the end user to capture the actual end user experience. Knoa EPM captures transaction response times as well as ecosystem and application errors — along with a time-synchronized workflow — from all users, at all locations, at all times, across the entire application. This information is used for alerting and proactive remediation of end user issues (whether they are system errors, user errors or performance problems). Knoa EPM also analyzes and aggregates information to provide actionable insight into process compliance, training requirements, adoption issues and a number of other management dimensions.
Posted on:07 Sep 2007
Published on: 07 Sep 2007
Source: Knoa
Format: Adobe Acrobat (.pdf)
Length: 16 page(s)
Language: English
Price: FREE
Right click here to download
[White Paper] Driving Intelligent Interactions in the Contact Center
Description:
Proactive companies are realizing that to retain valued customers and boost bottom-line growth, they must empower the contact center, where customer-facing agents have the best opportunity to build stronger relationships with existing customers, capture higher revenue and reduce churn.
Download this white paper to lean how to unify the touch points between the client and the company and create seamless and intelligent customer conversations that develop and grow long-term and profitable customer relationships.
Read this white paper to learn about:
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Avoiding disjointed customer experiences.
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Marketing intelligently to new purchasers.
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Contact center challenges.
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Keys to seamless conversations.
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Considerations when choosing a customer-centric system.
Posted on:15 Nov 2006
Published on: 01 Nov 2006
Source: Infor
Format: Adobe Acrobat (.pdf)
Length: 10 page(s)
Language: English
Price: FREE
Right click here to download
[White Paper] Bridging the Gap in CRM Application Support
Description:
Many CRM users find that their investments in CRM systems are not providing the benefits originally promised by their service providers. While service providers are quick to advertise the revenue-enhancement potential of the products they offer, a lack of responsiveness, an absence of client knowledge, and high costs often keep clients from recognizing these benefits.
Most companies with large investments in CRM packages such as Siebel, SAP, or Salesforce.com attempt to raise service levels and keep costs in check with a mix of internal resources and support staff offered by their application providers. When users escalate a problem outside of their level of expertise, they must route their issue through the application provider’s account manager–who generally just acts as a conduit to product engineers. These engineers need to service multiple clients, and prioritization of the issues coming from a multitude of clients may not match the needs or timing expectations of any individual client. Subsequently, low response times lead to increased costs and lost sales that offset any potential savings gained from employing a joint support solution.
One way to avoid these recurring problems is to demand a bundled onshore support and development package from consulting partners. A holistic approach with a long-term view that integrates best practices from traditional offerings can build consistency around release cycles, enhancements, patches, and any other support issues that need to be addressed. Furthermore, combining strategy, process, support, and development work can ensure alignment across all parts of the CRM support chain, and will lead to lower costs, quicker response times, and better problem resolution.
Posted on:10 Aug 2008
Published on: 01 Aug 2008
Source: Extraprise Group, Inc.
Format: Adobe Acrobat (.pdf)
Length: 2 page(s)
Language: English
Price: FREE
Right click here to download